PRINTED CATALOG
UGG Collection is the high end branch of UGG Australia made exclusively in Italy. The Collection catalog featured footwear and handbags styled on black glass to give it a luxurious feel as well as beautiful lifestyle imagery from Italy. The cover of the catalog featured a soft touch aqueous coating to add a tactile feel and add to the overall luxury of the brand materials.
MICROSITE
The Collection microsite allowed buyers to shop the high end footwear and bags separately from the UGG Australia site. It featured a digital look book and lifestyle imagery from the photoshoot in Lake Como, Italy.